Cools! was here...
Curiosity is a simple game for "PC, iPhone, all that stuff" where players tap away at a giant black cube in a white room, chiselling smaller cubes off with each touch, Molyneux explained to GameTrailers (which is also where we got that snazzy image of the cube)."Curiosity: what is inside the black cube?" it will ask. Every player in the world is working on the same cube, until one--and only one--will remove the final block and discover what's inside. This, Molyneux told New Scientist, is the crux of the experiment: how will this news spread across social network, will people work together, and how will they prove they opened it?22Cans is also running an experiment in monetisation, selling chisels of increasing strength. An iron chisel for 59p (a buck) is 10 times more powerful than tapping, and it runs all the way up to a unique, one-off diamond chisel costing £50,000 (about $78,000). Will one player buy the diamond chisel outright, or a group, or no one?Whatever happens, Molyneux insists, "This is not a money-making exercise; it is a test about the psychology of monetisation."
I think you might have missed the point. I think it's a pretty brilliant experiment considering what he says his goal is.
Oh yeah Im not saying its not an interesting concept/experiment. Its just...wow, 78 grand? Really? At that price you better be guaranteed to see whats in the cube.
This morning, an 18-year-old named Bryan Henderson from Edinburgh, Scotland, destroyed the last cube.“People are going to hate me for this,” Henderson told Wired in a phone interview, “but I only registered for the game earlier this morning, about an hour before I won the thing.”